Starting September 13, Universal Beijing Resort will debut a series of limited-time and limited-quantity One-Year Anniversary ticket products and staycation packages. Along with many other exclusive surprises, guests will experience a celebration to remember in the Blockbuster World
Starting today, the #UBR Stories Action social campaign has been launched
September 5, 2022, BEIJING – Universal Beijing Resort celebrated its monumental milestone - the Grand Opening, on September 20, 2021. The official opening of the resort marked the establishment of a new cultural tourism landmark in Beijing. Starting this September, Universal Beijing Resort will launch a series of special activities and offers to celebrate its One-Year Anniversary, giving guests plenty of ways to share memories and create new ones in the Blockbuster World. Universal Beijing Resort will introduce a series of limited-time and quantity offerings, including Universal Studios Beijing One-Year Anniversary 1.5-Day Dated Tickets, Three-Visit General Admission Tickets, and Universal Beijing Resort One-Year Anniversary Staycation Packages from September 13 to 30, inviting guests to celebrate the milestone birthday together; To inspire fans and friends to share their favorite memories from the Resort’s first year, Universal Beijing Resort has kicked-off the #UBR Stories Action# social campaign on Redbook from September 5; a series of One-Year Anniversary social offerings will also be launched on Alipay and the official Universal Beijing Resort app, giving guests a whole lineup of exciting benefits and even more reasons to join the One-Year Anniversary celebrations; to mark the Universal Beijing Resort’s official first birthday on September 20, Universal Studios Beijing theme park will hold a one-time celebration ceremony for guests.
Universal Beijing Resort will kick-off a series of One-Year Anniversary celebrations starting from September 2022
Anniversary Ticket Offers and Staycation Packages Give More Reason to Celebrate
To thank guests for their support and to celebrate one year of memories, Universal Beijing Resort is launching special ticket offers and packages designed to meet guest demand for immersive staycations and in-depth blockbuster experiences. These include Universal Studios Beijing One-Year Anniversary 1.5-Day Dated Tickets, Three-Visit General Admission Tickets, and Universal Beijing Resort One-Year Anniversary Staycation Packages, all of which are available to book from September 13 to 30 in limited quantities, valid while supplies last. These new offers represent great value, with the 1.5-Day Dated Ticket being discounted at 25% of our existing regular 1.5-Day Dated Ticket price, and the Three-Visit General Admission Ticket being sold at close to 50% of the total price of three single-day tickets, allowing guests to unlock new highlights from the Blockbuster World at an unprecedented price. In order to give guests even more diverse experiences, Universal Beijing Resort will also introduce Universal Beijing Resort One-Year Anniversary Staycation Packages-Premium and Value. These packages provide a one-stop staycation experience that includes hotel accommodation, breakfast, all the benefits of the Universal Studios Beijing 1.5-day Dated Ticket plus early park admission. The Premium package can be booked through the official Universal Beijing Resort App and WeChat Mini program, while the Value package can be booked through officially authorized partners (including Ctrip, Meituan, and other major travel platforms). Universal Beijing Resort reminds all guests to learn more about the applicable dates and more details before booking. For more information, please visit the official Universal Beijing Resort website or App or call the Universal Beijing Resort Customer Contact Center on +86 4000-688-688 or +86 010-89688688.
Activities and Surprises Await for Universal Beijing Resort’s One-Year Anniversary
On September 20, Universal Studios Beijing theme park will hold a one-time ceremony to celebrate the One-Year Anniversary together with the guests. From September 5, guests can step into Hollywood and stroll along the the glittering Hollywood Walk of Fame adorned with anniversary flags to get everyone in the party mood. Around the park, LED screens will be showing highlights from across the anniversary celebration, immersing everyone in the festive mood.
Some specially designed anniversary products have also been created to mark the occasion, including the Anniversary themed cupcake and the Universal Studios Beijing Passport to Exploration that can be used to collect limited-edition Anniversary Exploration Stamps, giving guests a once-in-a-lifetime memento to take home. The Passport will also unlock hidden surprises for guests on their blockbuster journey. After collecting all 10 stamps from the stamp machines across the park, guests will have the opportunity to win an Anniversary Limitation Stamp from the Darkroom in Hollywood. Anniversary Limitation Stamp is applicable only to the Universal Studios Beijing Passport to Exploration purchased from Sep 15, 2022, onwards only and is limited to 10,000 units while stock last on a first come first serve basis.
Online Social Activities Unlock a World of Fan Benefits
On September 5, Universal Beijing Resort launched the #UBR Stories Action# social media campaign, inviting fans and friends across the region to share their favorite memories, photos and videos from the grand opening year on social media platform RED. Those who take part in the campaign will not only have the opportunity to be invited to Universal Beijing Resort’s One-Year Anniversary Celebration on September 20 but could also have their photos selected for display on LED screen across the park. From September 13, a new VR experience created for the first anniversary will be launched on the Universal Beijing Resort official Alipay Mini program of Alipay App, unlocking a virtual themed land every day for a week. Users will be able to explore the seven mysterious themed lands of Universal Studios Beijing through a 360-degree panoramic VR experience, searching for hidden surprises in each themed land; and those that find the hidden surprises could win the opportunity of purchasing Universal Studios Beijing tickets at 1RMB. Each participant can also receive a 20 RMB voucher redeemable on admission products. Further, Universal Beijing Resort will also launch a one-year anniversary quiz event on its official WeChat Mini program from September 13. By using the Mini program, guests can unlock a new section of questions on one themed land every day, giving them the opportunity to win tickets to Universal Studios Beijing. Users who successfully complete the mission will not only light up the First Anniversary Digital Badge of Universal Beijing Resort, but also a chance to win super discount coupons redeemable on admission products. For more details, please visit Universal Beijing Resort official WeChat and mini program.
On top of all these surprises, Universal Beijing Studios’ seven themed lands will continue to provide guests with blockbuster experiences by bringing to life the stories and characters of their favorite movies with themed rides and attractions, entertainment and shows, retail stores, and exclusive dining experiences. As it celebrates its milestone One-Year Anniversary, Universal Beijing Resort looks forward to creating even more unforgettable memories for guests in the Blockbuster World for years to come.
